Listen to Your Mom rituals
Listen to Your Mom

We all have those little tips and tricks our moms told us growing up. Maybe we listened. Maybe we rolled our eyes, grew up, then realized she was right. (Leaving our eyebrows alone, anyone?) Well, Heritage Store has always been a brand that’s passed down from mom to daughter or son because it’s easy, beautiful, and good for your skin and soul. 


This Mother’s Day, we reached out to some of those kids who grew up to be Heritage Store fans forever. All thanks to their mom’s great taste. 

 

I was about Read more

What Does PCR Packaging Mean? beauty
What Does PCR Packaging Mean?

As you may have noticed, our packaging has gotten a whole lot prettier lately. Inspired by nature and the soul-to-skin beauty that we’re all about, we decided the brand needed a little refresh. And since one of our key beliefs is that everything we do and make should be good for both the people and the planet, we decided to expand that mission to what our bottles and packaging are made of. 


The first step in becoming a more planet-friendly brand was about transitioning our bottles to either glass or PCR (post-consumer resin). Not sure Read more

Meet the Rosewater Regimen rituals
Meet the Rosewater Regimen

You’re a ride-or-die Rosewater fan — for good reason. We’re not only considered the original Rosewater, but we’ve been in the business of good-ingredients-only products now since 1969. Since we believe in starting (and ending) each day with the uplifting power of the rose, we developed The Rosewater Regimen — our first-ever full skincare routine to soothe, uplift, hydrate, and inspire your skin and your mood. Let us walk you through your next favorite skincare collection. 


Step 1: Rosewater Cleanser


Our new Read more

The Benefits of Rosewater beauty
The Benefits of Rosewater
Over the years, our Rosewater ingredients have not changed, and now celebrates  a true fanbase who are obsessed with the plentiful benefits of our soothing, refreshing, clean and pure rosewater formula. What are they? So glad you asked. Read more
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